Commitment

Message from the Management

Achievements to Date

Since its establishment, STARLUX Airlines has been providing premium services. After weathering the challenges and trials of the COVID-19 pandemic, STARLUX geared up to embrace the thriving travel market of 2024.  In operations, the initial focus was on regional routes within Asia while targeting the long-haul transfer market.  In addition to continuously expanding frequencies and destinations in Northeast Asia, STARLUX opened its first Southern Hemisphere destination-Jakarta, Indonesia-in September 2024, continuing its Southeast Asia network strategy and expanding in Northeast Asia.  As for long-haul routes, after launching services to Los Angeles and San Francisco in 2023, the airline inaugurated a new Seattle route in August 2024, thereby expanding its global operating network and increasing its service frequency to the United States. In terms of services, STARLUX is currently the only national carrier offering First-Class service, widely favored by premium and business travelers, and was further honored with a SKYTRAX award in 2024.  In terms of revenue, STARLUX’s cumulative revenue for 2024 reached NTD35.547 billion, representing a year-on-year increase of 58.2% and setting a new record.  The Company was officially listed on the stock market on October 25, 2024.

Sustainability Blueprint

STARLUX is committed to corporate sustainability and deeply recognizes the precious and irreversible nature of the Earth’s environment and energy resources.  We continually enhance our operational processes to provide passengers with the most reassuring and safest luxurious flight services.  In terms of the natural environment, STARLUX is committed to fully aligning with the national net-zero emissions roadmap and strategies, moving toward the 2050 net-zero carbon goal, and has planned multiple strategies, including the use of Sustainable Aviation Fuel (SAF), the adoption of green building materials and facilities, the reinforcement of aircraft maintenance, the introduction of the most advanced and eco-friendly aircraft types, the continuous acquisition of aircraft and ground equipment equipped with carbon-reduction technologies, and the promotion of vehicle electrification operations.  In terms of social contribution, STARLUX values balanced regional development, establishing an operations base in Taichung in 2024 to serve residents of central Taiwan and attract international travelers to explore the region’s appeal, promoting the “STARDREAM Project,” which encourages employees to engage in volunteer services and deepens the connection between the Company and society.  STARLUX fosters a diverse and inclusive workplace culture that emphasizes employee well-being and career growth.
 

Future Outlook

STARLUX continues to expand its North American network and plans to open its fourth North American destination-Ontario, California- in 2025.  Leveraging Taiwan’s geographic advantage as an Asia-Pacific hub, STARLUX will continue expanding its trans-Pacific hub network, transform Taoyuan International Airport into a major intercontinental transfer hub, and target the sizable intercontinental transfer market driven by connecting passenger traffic between Southeast Asia and North America.  Meanwhile, STARLUX Airlines is deepening its cooperation with Alaska Airlines, strengthening interline services.  STARLUX continues its fleet expansion plan, opening more mid-haul and long-haul routes and extending its network to Europe, Oceania, and other global destinations.  STARLUX upholds the core philosophy of “Creating the perfect journey, believing that every trip is unique, irreplicable, precious, and worth remembering,” dedicating itself to providing outstanding flight safety, service quality, and customer satisfaction, thereby solidifying its luxurious airline brand positioning and striving for greater achievements in the international market.